Professor Eric Bradlow on Mining for Gold in Marketing: Wharton Lifelong Learning Tour
May 19, 2014 8:24 pm
Eric Bradlow, The K.P. Chao Professor at the Wharton School, tells alumni in London that the field of marketing has not had a “golden age,” though today is a great time to be a quantitative person in the field. Professor Bradlow was in London with the Knowledge for Action Lifelong Learning Tour.
Category: Marketing